Just-launched: new travel-search app Appi Holidays
Brand-new FREE app and website, Appi Holidays, will revolutionise the holiday market
Launched this week and available both as a free mobile-phone app and website, Appi Holidays is an all-new travel search engine. Allowing customers to cross-reference product from a wide range of tour operators, it is set to revolutionise holiday-browsing in the travel market.
Searching by theme – decide ‘what’ before ‘where’
Here’s why it’s unique: unlike other travel search engines currently on the market, Appi Holidays allows customers to search by holiday theme instead of, or before, searching by destination. This narrows down the search range and helps customers find their ideal getaway in a more natural way. And it makes Appi Holidays the perfect app for discerning travellers who want to map out their travel options on a worldwide scale before deciding exactly where they want to go.
Specifics are fine too. Looking for a “ski & snowboard” holiday with “slopes for advanced”, “excellent après-ski” and no more than “2 hours’ transfer”? No problem. Require “disabled access” on a “seven night” “river cruise”, “with kids”? Easy. Didn’t know you can ‘ski’, ‘scuba’ and ‘snow-shoe’ in ‘Lebanon’? You do now! Appi Holidays sifts through the content of dozens of tour operators’ products to find the perfect result each time.
With the content of 30 travel companies available through the app, Appi Holidays‘ range includes sun & beach, sports & activities, cruise, villa, escorted tours, tailor-made, theme park breaks, city breaks and ski & snowboard holidays. From the backpacking adventurer to the family of four, Appi Holidays‘ thematic “wizard search” takes a list of holiday “must-haves” and “must-dos” for every holidaymaker and presents a range of viable holiday options that might otherwise have been overlooked.
Appi Holidays also offers “Hot Offers” and “Top 10” sections, as well as a complete listing of holiday companies – again, by theme – providing information and direct contact details for tour operators across a range of holiday types, including Gay Friendly, Honeymoons, Disabled/Accessible and Single Parent Families.
The app is currently available through iTunes for iPhone users and a mobile site is available for Android users. Similarly, AppiHolidays.com can be used to browse and book holidays from any computer or mobile device.
Ends – 08 September 2011
App details: Appi Holidays is available as a free app for iPhone, a full size web portal and as a mobile site supporting iPad and Android platforms.
Press: To review the app, or for more information, please contact Anthony Sebastian at Travel PR on 020 8891 4440 or email firstname.lastname@example.org or email@example.com