Update: Apple has sent out invitations for a Sept 1 special media event.
Rumors state that Apple will hold a media event on September 7th at which time they will release details on the new iPod line up and discuss the revamped AppleTV / iTV device.
From MacRumors: One detail we missed in the earlier report from Bloomberg article today was the date that Apple is expected to launch their new iPod Touch and Apple TV products. According to two sources, the event will take places on September 7th, two weeks ahead of the new prime-time TV season.
According to Bloomberg, Apple will use this venue to launch the new iPod Touch, $99 Apple TV, and the 99-cent TV show rental service. The September 7th date also falls on the last day of Apple’s back to school promotion where they are offering a free iPod touch with purchase of a Mac.